Hello again to my faithful followers. Making money online just got more difficult!
I've obviously been slaving away too long with my nose to the grindstone and didn't realize that times were a-changin'. No sooner did I post about my dilemma over what SEO strategy to use than I look up and find that all the rules are changing.
Griz (the acknowledged guru of IM) has decided that building a brand and focusing on becoming an authority is the proper way of gaining trust (and therefore, traffic) from Google and the other SEs. And he's not the only one. It seems all of the 'big guys' are changing their tune from massive link building to building a real company and marketing online just as any brick-and-mortar company would do. Then let the links come as they may and the cream will rise to the top.
Easy for them to say. These 'gurus', whether they like the term or not, sit atop their perch and change the rules. In all honesty, maybe its G that is changing the rules and they are just changing strategies to maintain their perch (and the lifestyles on which they have become accustomed).
If you happen to not be the cream, what then? If you are not an expert or an authority, should you just give up?
This is my new dilemma. It sounds to me like they are telling me to pack it up and call it a day. Because I am not an authority on anything that someone else can't already beat me at. Sure I have my perspective on things, but can I write daily, weekly, or more on a given topic an build a site that has more clout than real experts.
Sigh.
Maybe the SEs are getting smarter and will learn how to discern the difference between artificially created backlinks and naturally created backlinks, but until I earn an expert status in something, I think the old-fashioned way will still work best for most folks.
Once I am able to earn a living online and quit my day job, I'll consider myself an expert on making money online.
Cheers
MJ
Showing posts with label seo strategies. Show all posts
Showing posts with label seo strategies. Show all posts
Monday, February 14, 2011
Wednesday, February 9, 2011
Online Earnings - January 2011
Greetings to new readers who have managed to find my tiny site. As I learn new ways to earn online money, I'll pass them on to you. In the meantime, I'm posting my earnings so you can track my progress and see how I'm doing.
I encourage you to compare yourself to my progress. Some of you will blow me out of the water, others will be able to relate to my struggles.
Here's the recent history...
09/10: $7.48
10/10: $18.99
11/10: $26.58
12/10: $54.33
And January came in at a disappointing $50.50. Going the wrong direction, but February looks promising so far...
As of Janurary 31, I had around 78,000 incoming links from various sources. I continue to struggle over the best strategy to make money online. More on that later.
As I have time, I'll update some more about current SEO strategies and best practices for making money online.
Cheers!
MJ
I encourage you to compare yourself to my progress. Some of you will blow me out of the water, others will be able to relate to my struggles.
Here's the recent history...
09/10: $7.48
10/10: $18.99
11/10: $26.58
12/10: $54.33
And January came in at a disappointing $50.50. Going the wrong direction, but February looks promising so far...
As of Janurary 31, I had around 78,000 incoming links from various sources. I continue to struggle over the best strategy to make money online. More on that later.
As I have time, I'll update some more about current SEO strategies and best practices for making money online.
Cheers!
MJ
Monday, November 22, 2010
More SEO Strategies
A few ideas for more SEO strategies, folks.
Once you have your site up and running, start analyzing your Google Analytics. If you are getting search traffic to your site for keywords that you don't rank on page 1 in the SERPs, then you may have found an under-served keyword.
Check scroogle.org to see what keywords you rank for. Scroogle scrapes the results from Google while not counting your own searches. This is good. You don't want google seeing you searching for your own topics and throwing off their data.
This is called low-hanging fruit. Build a link-net to further pump up your ranking for this keyword. A link net can come in a couple of different forms. You could create 5 posts that all point at the original post with varying forms of the keyword.
You can also use a plug-in like SmartLinks that will automatically link keywords that you select to specific pages every time you use them. Over time, as you build more and more posts with different keywords, your posts automatically link more and more.
I've read that internal posts are just as valuable as external posts pointing towards your page. If this is true, you are wasting valuable links on your own site! Using SmartLinks is awesome.
Either of these methods will help to build your authority for a given keyword. Of course, if a link-net post is getting traffic, then make it its own post and build another link-net around it, too.
Some general hings to keep in mind as you write and link...
-As you write your posts, ensure that your exact keyword naturally appears twice in the article. I follow Griz's advice and try to put the keyword in the first and last sentence of the article. Sometimes that's too awkward and I just make the best of it.
-Writing is the name of the game, here. Write lots of different articles using variations of keywords.
-Always keep pushing to beat the sites in front of you... even if they have higher PR. Internal linking and keyword density, etc can work for you. Keep building links and you will beat them.
-Should you be in competition with someone who you are linking to, or who is linking to you? Yes! You are both helping each other. This makes good strong links for each of your pages and sites.
-Link old posts and new posts to strengthen your link-net.
-I use google analytics. This gives google acess that may be unwelcome, but adsense knows everything anyway, so they already have your info, and analytics is good for users.
-Whenever possible add a new post to the site to achieve a double listing. If you are getting traffic... 100 - 200 visitors per day, this will greatly increase your income per site.
-Build authority by building more and more links to your site.
Is there a minimum search target for low hanging fruit? Don't bother unless you are getting 50 visitors per day, but consider your top 10 keywords for bringing search traffic to your site...
-Focus on what is working and always be prospecting on what might work...
-Higher PR sites are worth much, much more than lower PR sites. Finding such sites are the hard part. One place to find sites like this is TKA.
I hope all of you are beginning to put some of this stuff in to practice and see some results. I'm trying to do all the research on SEO strategies so you don't have to.
Cheers!
MJ
Once you have your site up and running, start analyzing your Google Analytics. If you are getting search traffic to your site for keywords that you don't rank on page 1 in the SERPs, then you may have found an under-served keyword.
Check scroogle.org to see what keywords you rank for. Scroogle scrapes the results from Google while not counting your own searches. This is good. You don't want google seeing you searching for your own topics and throwing off their data.
This is called low-hanging fruit. Build a link-net to further pump up your ranking for this keyword. A link net can come in a couple of different forms. You could create 5 posts that all point at the original post with varying forms of the keyword.
You can also use a plug-in like SmartLinks that will automatically link keywords that you select to specific pages every time you use them. Over time, as you build more and more posts with different keywords, your posts automatically link more and more.
I've read that internal posts are just as valuable as external posts pointing towards your page. If this is true, you are wasting valuable links on your own site! Using SmartLinks is awesome.
Either of these methods will help to build your authority for a given keyword. Of course, if a link-net post is getting traffic, then make it its own post and build another link-net around it, too.
Some general hings to keep in mind as you write and link...
-As you write your posts, ensure that your exact keyword naturally appears twice in the article. I follow Griz's advice and try to put the keyword in the first and last sentence of the article. Sometimes that's too awkward and I just make the best of it.
-Writing is the name of the game, here. Write lots of different articles using variations of keywords.
-Always keep pushing to beat the sites in front of you... even if they have higher PR. Internal linking and keyword density, etc can work for you. Keep building links and you will beat them.
-Should you be in competition with someone who you are linking to, or who is linking to you? Yes! You are both helping each other. This makes good strong links for each of your pages and sites.
-Link old posts and new posts to strengthen your link-net.
-I use google analytics. This gives google acess that may be unwelcome, but adsense knows everything anyway, so they already have your info, and analytics is good for users.
-Whenever possible add a new post to the site to achieve a double listing. If you are getting traffic... 100 - 200 visitors per day, this will greatly increase your income per site.
-Build authority by building more and more links to your site.
Is there a minimum search target for low hanging fruit? Don't bother unless you are getting 50 visitors per day, but consider your top 10 keywords for bringing search traffic to your site...
-Focus on what is working and always be prospecting on what might work...
-Higher PR sites are worth much, much more than lower PR sites. Finding such sites are the hard part. One place to find sites like this is TKA.
I hope all of you are beginning to put some of this stuff in to practice and see some results. I'm trying to do all the research on SEO strategies so you don't have to.
Cheers!
MJ
Thursday, September 30, 2010
Search Engine Optimization Strategy
Hey there, folks!
Another week of learning about SEO and Internet marketing strategies, another week of me passing along the SEO strategies and IM strategies that I've learned!
This one comes from another member over at TheKeywordAcademy.com (TKA). There's a total genius over there that is willing to offer everything he learns to the masses. Half of his advice flies straight over my head. But the things that I do understand are pretty awesome.
So here's a tip from an SEO expert, someone that does this for a living...
It helps to rank well for a root keyword if you use a qualifier. So if you wanted to rank for "boats", unless you have boats.com locked up, or a bajillion links pointing at your site, it will be very difficult to rank for your term. Very difficult.
However, you could create an article named "What Are Boats" - then externally and internally link to it using "boats" as the anchor text. Write a bunch of articles and submit them to the various directories, and you can rise very quickly using this process.
Consider reviewing the articles on your site with the view of writing some "explanatory articles" along the lines of "what are boats". Any qualifier should work. You could do this with "used X", "X for free", "where are X", "X in California", etc. Use your imagination. Don't fear the tough keywords. But be prepared for a fight.
If this works for a guy who uses this strategy to make money from home, and that's all he does - it's probably pretty sound advice!
Another week of learning about SEO and Internet marketing strategies, another week of me passing along the SEO strategies and IM strategies that I've learned!
This one comes from another member over at TheKeywordAcademy.com (TKA). There's a total genius over there that is willing to offer everything he learns to the masses. Half of his advice flies straight over my head. But the things that I do understand are pretty awesome.
So here's a tip from an SEO expert, someone that does this for a living...
It helps to rank well for a root keyword if you use a qualifier. So if you wanted to rank for "boats", unless you have boats.com locked up, or a bajillion links pointing at your site, it will be very difficult to rank for your term. Very difficult.
However, you could create an article named "What Are Boats" - then externally and internally link to it using "boats" as the anchor text. Write a bunch of articles and submit them to the various directories, and you can rise very quickly using this process.
Consider reviewing the articles on your site with the view of writing some "explanatory articles" along the lines of "what are boats". Any qualifier should work. You could do this with "used X", "X for free", "where are X", "X in California", etc. Use your imagination. Don't fear the tough keywords. But be prepared for a fight.
If this works for a guy who uses this strategy to make money from home, and that's all he does - it's probably pretty sound advice!
Subscribe to:
Posts (Atom)